Calculate the Next 5 Years Profit From Your Vehicle Branding in Just 2 Minutes!
We get it.
Half the problem with marketing is that dreaded, gut-punching feeling that you’re wasting your money, before you even press go.
And we’re right with you…
There is ZERO point in you spending money on anything that isn’t going to bring a return.
It would make absolutely no business sense.
But…
Vehicle branding is one of the greatest possible investments a company can make…
And we’ll prove it.
With the Pinnacle Profit Calculator, you can stop guessing and start knowing.
It’s Time to Get Excited
Find out exactly what your fleet branding could earn – before you commit a single penny.
Based on internationally recognised industry data, this calculation provides a realistic estimate of potential profit.
[Obviously, actual results may vary, and this is intended as a reliable guide rather than a guaranteed outcome]
How It Works
Step 1: Fleet Usage
You input: Number of vehicles, miles per day, days used per year
We calculate: Total annual miles per vehicle and for the whole fleet
Step 2: Exposure
You input: People seeing your vehicles per mile (Don’t worry, we give you 3 simple ‘industry benchmark’ options to choose from – it’s easy to use)
We calculate: Total annual impressions = miles × impressions per mile
Step 3: Leads & Customers
You input: Conversion rates (impressions → leads → customers)
We calculate: Total leads and customers generated from your fleet.
Step 4: Revenue
You input: Average revenue per customer
We calculate: Customers × revenue per customer
Step 5: Costs
You input: Wrap cost per vehicle, design/setup, maintenance, and other costs
We calculate: Total investment required for fleet branding
Step 6: Net Benefit & ROI
We calculate and show you: Revenue – Costs = £ Net Benefit
ROI: Net Benefit ÷ Total Costs (as a percentage)
Why You Can Trust It
Transparent Calculations: You can see exactly how results are generated.
Customisable Inputs: You can adjust fleet size, traffic, conversion rates, or revenue per customer to match your business.
Conservative Assumptions: Industry-standard impressions, CPMs, and conversion rates for realistic ROI.
Evidence-Based: 30+ years of vehicle branding and fleet marketing experience baked in.
Safe Planning Tool: Estimate your investment’s potential without risk.
